Will Your Holiday Make You Want To Start A Business?
Time off has inspired many entrepreneurs ...
POSTED BY JONATHAN VOWLES ON 16/08/2016 @ 8:00AM
According to the iconic pop song, it's Summertime and the living is easy. Some people reading this will be on holiday, others will be dreaming of going on holiday, and others yet will be thinking wistfully of past holidays ...
You'll be surprised how much entrepreneurial inspiration you can find on holiday!
copyright: alphaspirit / 123rf stock photo
Did your holiday make you think the living is easy? Did it make you think of all the different businesses you could start and run and do so in a lovely location?
"Holiday experiences are one of the reasons why people start businesses!"
And why not? Some extraordinary businesses have been started because someone saw an opportunity. If you don't have the experience that makes you think about how to do things differently, then you often can't see the opportunity!
Sometimes what you see is the missed opportunity, a way to do something that isn't currently being done. Other times what you see is the bad services and a way to do things differently and much better. Sometimes it is just being in the right place at the right time.
A great example of bad service, being in the holiday moment and seizing the opportunity, is provided by Richard Branson and the very first Virgin Airlines flight. Richard got stuck in Puerto Rico when his flight got cancelled. Instead of just accepting it or whining about it, he did something about it!
He hired a whole plane and a pilot ... then went around the airport selling tickets until he had a plane full of paying passengers. He got to his destination, which was his immediate goal. Made some money at the same time and decided that there was an opportunity to start a business.
When Virgin airlines was started as a full time business it went in a different direction to that first flight. Richard Branson took the principles of the business idea - providing excellent not poor service - but then looked for a marketplace that would provide substance and viability.
He also started the business with one foot in the UK and the other in the USA, where he understood the business place. Equally importantly he started Virgin Airlines against a slow-moving opponent and did things differently.
"He became a business disruptor!"
No doubt there was plenty of planning and research in taking the core idea of Virgin Airlines and turning it into the business we know today though starting a business does mean you need to plan and research things down to the last detail.
Just to show you how simple it is, another example of a holiday inspired business is Pops, with their alcoholic lollipops. Co-founder James Rae said: ''We were in the Balearics when we came up with the idea. We wanted a quality product. We use real strawberries where our competitors would use artificial flavours. Our Classic product contains half a glass of champagne!''
But what about you? Have you been inspired by an opportunity? In which case take notes, make plans, and use some of your holiday time to flesh out your idea.
"Whatever your idea is, come
and talk to me!"
If you have had a great idea and want to start a business then take advantage of our free consultation offer. Call me on 01234 752 566 or click here to send me a quick email, come on over to our offices and let's talk about it.
Until next time ...
More about Jonathan Vowles ...
I've been an accountant in and for business since 1987 and have a wide experience of consultancy, audit, accounts, taxation and wealth planning work from individuals and small businesses to multinational corporations and charities.
My eclectic interests in growing and developing business span a number of areas, which can be summarised as strategic business advice and tax saving advice.
I have worked with the Chamber of Commerce to deliver courses for people about starting up in business and have lectured about tax for a major accountancy practice and for Milton Keynes College.
I relax by reading fiction and by getting away from the office in a campervan.
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